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Natural voice messaging for that Personal Touch

Dramatically enhance your Customer Relations while improving all the related processes by using Natural Voice Messaging.

Just how difficult is it for your customers to talk to you?

Are you losing business, missing opportunities and damaging your relationships with your customers by failing to reach out and manage their expectations?

Too many businesses invest heavily on internal processes to deal effectively with customer telephone calls, yet put relatively little effort into proactively communicating with customers to address queries and problems before they escalate. Call centres become swamped with complaints and issues that take time and effort to resolve; customers become irritated at having to wait for the next available operative; important information remains uncollected; business opportunities are lost and hard-earned reputations destroyed in a matter of minutes.

The key to improved customer relationships

Knowing when customers want and need to be contacted is key to building your relationship with them. By proactively contacting your customers, employees and other stakeholders, you can increase the efficiency of almost all of your business processes, (such as bill payment, appointment management, direct marketing and event management) improve your cash flow, enhance customer satisfaction levels and reduce your overall interaction overheads.

Expolink’s voice messaging system is changing the face of business communication, by enabling companies and organisations to send personalised and interactive outbound voice broadcast messages at the touch of a button to any landline or mobile phone.

Voice messaging leverages the power of natural human voice through automatic voice broadcasts to any phone, anywhere, anytime. No nasty electronic voice messages! You create your own voice message using whoever’s voice you like, from your own to a professional voice over artist, gaining and holding your customers' attention.

As a web based service there is nothing to install. No hardware - no software - no big set-up. Its your very own virtual call centre when you want it - how you want it. You can even access it when you are not in the office should you need to send urgent voice messages such as in a disaster type of situation.

How Expolink's voice messaging system works:

The easy to use web interface allows you to record and customise the exact voice messaging template(s) you want to use together with any call to action response you wish, and schedule when you want to send the voice messages. Upload the relevant telephone numbers from any Excel, database or back-end system and leave the rest to Expolink's voice messaging system. Detailed reports can be viewed and/or downloaded for full analysis of each voice broadcast campaign. You can send just a few voice messages, to hundreds or even thousands simultaneously, and even stagger their delivery to match your staff availability to handle the responses.

Benefits of Expolink's voice broadcasting system

If you regularly use direct mail as a marketing tool, consider the following; Recent research commissioned by Marketing magazine uncovered some surprising facts about the kinds of direct mail consumers are most likely to open and those they discard without even opening the envelope.

The financial services industry has long been accused of swamping home owners with hundreds of millions of unwanted credit card and loan offers. Yet the study found that consumers are more likely to open these mailings than those sent out by mail-order companies or charities (the second and third biggest users of direct mail after financial services companies).

The research shows that, on average, 22 per cent of all direct mail is never opened, with the un-open rate for charities even higher at 30 per cent. This equates to 150 million mailings at a cost to the sector of £64 million. Of the ‘big three’ users of direct mail, charities also have the highest rate of unopened mail sent to potential supporters – a whopping 76 per cent.

And if you think sending emails instead of letters is much better, statistics given out at the Direct Marketing Association's 2006 annual conference on Email Marketing confirmed that over 40% of all internet users are unable to view images in the emails they receive, making "pretty" email campaigns of limited impact. The open rates of emails is falling steadily with over 40% of people never opening marketing emails, even though they have double opted in, the messages are not taken out as spam, and they reach the recipient's inbox.

Voice broadcasting will provide up to treble the response rate of direct mail or other telemarketing campaigns. A voice broadcast will even improve the response to direct mail by alerting the prospect to its arrival, increasing the chance of it being opened.

How you will benefit from Expolink's voice messaging system:

  • Voice messaging is targeted and interactive, producing higher response rates at lower costs than alternative methods
  • Voice messaging increases call centre productivity
  • Voice messaging improves customer communications and satisfaction
  • Voice broadcasting improves cash-flow
  • Voice messaging is much less intrusive than a live person so people are more receptive to it
  • Voice broadcasting helps you collect money more quickly
  • Voice messaging reduces failed appointments whether for deliveries or for appointments
  • Voice broadcasting can help you obtain qualified sales leads
  • Expolink's voice messaging system is web based, simple and flexible with no expensive equipment needed so you can use it wherever and whenever you want

Typical markets for voice messaging

To find out more

To learn more about Expolink's Contact Centre solutions, contact Expolink today by phone (24 hours): 01249 661604, email: contact-centre@expolink.co.uk or complete the following form:

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